How to Choose an Oregon Ford Dealership


Gresham Ford Wants to Be Your Oregon Ford Dealer of Choice

Are you in the market for a Ford vehicle in Oregon? If so, choosing the right Ford dealer is crucial to ensure you find the perfect vehicle for your needs. With numerous dealerships to choose from, it can be overwhelming to determine which one will provide the best experience and meet your requirements. In this comprehensive guide, we will walk you through the process of selecting the best Oregon Ford dealer that aligns with your needs and preferences.

Why Choosing the Right Ford Dealer Matters

When it comes to purchasing a Ford vehicle, selecting the right dealer is vital for a variety of reasons. Here are a few key factors to consider:

  1. Quality Vehicles: A reputable Ford dealer will have a wide selection of high-quality vehicles available. They will offer the latest Ford models with various trims and options to choose from, ensuring you can find a vehicle that suits your preferences and requirements.
  2. Reliable Service and Support: The best Ford dealers prioritize customer satisfaction and provide exceptional service and support. From the initial inquiry to the after-sales service, they will guide you through the entire process and address any concerns or questions you may have.  Gresham Ford is a multiple time recipient of the Ford Presidents Award that recognizes outstanding service.  
  3. Competitive Pricing: A reliable Ford dealer understands the importance of fair pricing. They will offer competitive prices and transparent deals, ensuring you get the best value for your money.  Gresham Ford offers a No-Hassle Transparent Pricing Car-Buying Experience.
  4. Financing Options: Many people require financing when purchasing a vehicle. A reputable Ford dealer will have partnerships with multiple lenders and offer flexible financing options tailored to your financial situation.  Gresham Ford is an official CUDL (Credit Union Direct Lender) offering auto finance from more than 150 different auto lenders including local credit unions.  
  5. Certified Pre-Owned Vehicles: If you're considering a pre-owned Ford vehicle, choosing a dealer that offers certified pre-owned vehicles can provide peace of mind. These vehicles undergo thorough inspections and come with extended warranties, ensuring their quality and reliability.

Now that we understand the significance of choosing the right Ford dealer, let's explore the steps you should take to make an informed decision.

Steps to Choose the Best Oregon Ford Dealer for Your Needs

1. Research Online

The first step in your quest for the best Oregon Ford dealer is to conduct thorough online research. Use search engines to find a list of Ford dealerships in Oregon. Take advantage of online resources, such as dealer websites and online reviews, to gather information about each dealership's offerings, reputation, and customer experiences.

2. Read Customer Reviews

Customer reviews are valuable sources of information when evaluating Ford dealerships. Look for reviews on reputable websites like Google, Yelp, and Edmunds. Pay attention to both positive and negative reviews to get a balanced perspective. Keep in mind that a few negative reviews are common, but if a dealership has consistently poor ratings, it's a red flag.

3. Check Dealer Reputation

To ensure a positive buying experience, it's crucial to choose a Ford dealer with a solid reputation. Look for dealerships that have been in business for a substantial period, as this demonstrates their reliability and commitment to customer satisfaction. Additionally, check if the dealer has any industry certifications or awards, as these can further validate their reputation.

4. Evaluate Vehicle Inventory

A diverse and extensive vehicle inventory is an indicator of a reputable Ford dealer. Look for dealerships that offer a wide range of Ford models, trims, and options. This ensures you have ample choices and increases the likelihood of finding the exact vehicle you desire.

5. Consider Location and Accessibility

The location of the Ford dealer is an important factor to consider, especially for service and maintenance needs. Choose a dealer that is conveniently located and easily accessible from your home or workplace. This will save you time and effort when scheduling maintenance appointments or seeking assistance.

Read Online Reviews

6. Visit the Dealership in Person

After conducting online research, shortlist a few Ford dealerships that align with your requirements. Visit them in person to get a firsthand experience. Observe the dealership's cleanliness, organization, and professionalism. Pay attention to the friendliness and knowledge of the staff. These factors can provide valuable insights into the overall dealership experience.

7. Inquire About Financing Options

If you require financing for your Ford vehicle purchase, it's crucial to inquire about the dealership's financing options. A reputable Ford dealer will have partnerships with multiple lenders and offer competitive interest rates and flexible terms. Compare the financing options available at different dealerships to find the one that best suits your financial situation.

8. Assess After-Sales Service

The quality of after-sales service can significantly impact your ownership experience. Inquire about the dealership's service department and their commitment to customer satisfaction. A reputable dealer will have a dedicated service center with experienced technicians who can handle routine maintenance and repairs efficiently.

Ford Certified Pre-Owned Vehicles

9. Consider Certified Pre-Owned Vehicles

If you're in the market for a pre-owned Ford vehicle, consider dealerships that offer certified pre-owned options. These vehicles undergo comprehensive inspections and come with extended warranties, providing added peace of mind. Inquire about the certification process and warranty details to ensure the vehicle's quality and reliability.

10. Compare Pricing

Pricing is a crucial factor when choosing a Ford dealer. While it's essential to consider competitive pricing, remember that the lowest price may not always guarantee the best experience. Compare the prices of the vehicles you're interested in across different dealerships and consider the overall value, including the dealership's reputation, customer service, and after-sales support.

11. Explore Additional Services

Beyond vehicle sales, many Ford dealerships offer additional services that can enhance your ownership experience. These services may include maintenance plans, vehicle customization, accessories, and extended warranties. Consider the availability of such services and their relevance to your needs when choosing a dealership.

12. Verify Manufacturer Relationship

Authentic Ford dealerships have a direct relationship with the manufacturer, ensuring access to genuine Ford parts, accessories, and warranty support. Verify the dealer's relationship with Ford to avoid potential issues with counterfeit parts or unauthorized repairs.

13. Seek Recommendations

Seek recommendations from friends, family, or colleagues who have purchased vehicles from Ford dealerships in Oregon. Their firsthand experiences can provide valuable insights and help you make an informed decision.

14. Consider Long-Term Relationship

Choosing a Ford dealer is not just about the initial purchase; it's about building a long-term relationship. Evaluate the dealership's commitment to customer satisfaction and their willingness to go the extra mile to ensure your ongoing satisfaction as a Ford owner.

15. Visit Multiple Times

Don't limit yourself to a single visit to a Ford dealership. Visit your shortlisted dealerships multiple times to gain a deeper understanding of their operations, offerings, and customer service. This will enable you to make a more comprehensive assessment before making your final decision.

Shaking Hands

16. Trust Your Gut Feeling

At the end of the day, trust your instincts. Pay attention to how you feel during your interactions with the dealership staff and the overall atmosphere of the dealership. If something feels off or raises concerns, it may be best to explore other options.

17. Inquire About Warranty

Ford vehicles come with manufacturer warranties that vary based on the model and year. Inquire about the warranty coverage and duration provided by the dealership for new and pre-owned vehicles. Understanding the warranty terms will ensure you have appropriate coverage for your investment.

18. Check for Special Offers and Incentives

Keep an eye out for special offers, incentives, or discounts available at different Ford dealerships. These promotions can help you secure a better deal on your vehicle purchase. Check the dealerships' websites or contact them directly to inquire about any ongoing offers.

19. Consider the Dealer's Expertise

Some Ford dealerships specialize in specific vehicle types or have expertise in certain models. If you have a particular Ford vehicle in mind, consider dealerships that have extensive knowledge and experience with that model. Their expertise can prove invaluable when it comes to selecting and maintaining your vehicle.

20. Assess the Dealer's Online Presence

In today's digital age, a strong online presence is indicative of a reputable Ford dealer. Evaluate the dealership's website, social media presence, and online reviews. A well-maintained website with detailed information and positive customer reviews can give you confidence in the dealer's commitment to customer satisfaction.

Test Drive to You with Gresham Ford

21. Inquire About Test Drives

Test driving a vehicle is crucial to evaluate its performance and suitability for your needs. Inquire about the dealership's test drive policies and ensure that they offer ample opportunities for you to experience the Ford models you're interested in.

22. Check for Additional Customer Benefits

Some Ford dealerships offer additional customer benefits to enhance the ownership experience. These may include complimentary maintenance services, courtesy vehicles, or exclusive events. Inquire about any additional benefits the dealership offers to maximize the value you receive as a customer.

23. Consider Dealer Size

The size of the dealership can impact the overall experience. Larger dealerships may have a broader inventory and more resources, while smaller dealerships may offer a more personalized approach. Consider your preferences and priorities to determine the ideal dealership size for your needs.

24. Trustworthy Sales Practices

Choose a Ford dealer that prioritizes transparent and trustworthy sales practices. They should provide all the necessary information, be honest about any vehicle issues, and never pressure you into making a hasty decision. A trustworthy dealer will prioritize your needs and help you find the perfect Ford vehicle without compromising your peace of mind.

25. Ask for Referrals

If you're still uncertain about choosing the best Oregon Ford dealer, don't hesitate to ask for referrals from the dealerships themselves. They can provide you with contacts of previous customers who can share their experiences and provide further insights to help you make an informed decision.

Frequently Asked Questions

FAQs

Q: What if I live far away from the Oregon Ford dealer I want to choose?

A: If distance is a concern, consider contacting the dealership to inquire about their delivery options or the possibility of arranging transportation for the vehicle you intend to purchase. Some dealerships offer shipping services to accommodate customers who are located far away.

Q: Can I negotiate the price at a Ford dealership?

A: Yes, negotiation is common at Ford dealerships. However, it's essential to approach the negotiation process with knowledge and research. Understand the fair market value of the vehicle you're interested in and be prepared to make a reasonable offer based on that information.